In this episode, Andy and Lisa review the management maxims Lisa laid out in her 2010 e-book The Digital Deca: 10 Management Truths for the Web Age. In this episode, they talk about truths 9 and 10: "Know your customer, but own your mission;" and, "Measure twice, execute once."

Surfacing
On the Surfacing Podcast, digital governance expert Lisa Welchman and design leader Andy Vitale take a deep dive into the world of the digital maker community. Join them as they talk to the designers, technologists, and business leaders responsible for building the experiences that make up our world.
On the Surfacing Podcast, digital governance expert Lisa Welchman and design leader Andy Vitale take a deep dive into the world of the digital maker community. Join them as they talk to the designers, technologists, and business leaders responsible for building the experiences that make up our world.Listen on
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